Have you ever heard of the Zobmondo board games? The original Would You Rather…? Game concept was created by Randy Horn, UC Berkeley ’88, while enrolled in UCLA’s MBA program. Now, the once class project is Randy’s way of earning a living.
Originally from the San Francisco Bay area, Randy now lives in Los Angeles with his wife Tracy and stated, “Delta Sig did a lot for me.” He enrolled at UC-Berkeley in the late ‘80s with the intention of being an engineer. He graduated with a degree in Industrial Engineering and Operation Research in 1991, and began working for Matson Navigation. For the first three years, Randy worked on the container shipping line as an engineer, but switched to sales and enjoyed his one year as a salesman for the company.
In 1995, Randy enrolled in UCLA’s MBA program, and completed his degree in 1997. While at UCLA, Randy enrolled in the Business Plan Course which required some creative thinking. Each student had to conceptualize a business idea, and write a business plan. Randy won the class contest and a cash prize. Soon, he was on the front page of the Market Place section of The Wall Street Journal. Randy started Zobmondo!!! Entertainment immediately following graduate school and he had the product ready to go for the New York Toy Fair in February of 1998. Zobmondo!!! Entertainment mainly creates social party games that contain questions like “would you rather chew on shards of broken glass or sit on a lighted BBQ?” Participants try to figure out what their opponents will answer. “Many of the questions are ‘off the wall’ questions, but that’s what makes the game fun,” said Randy. The company has developed six different games since 1998, and several have won national awards. Zobmondo games can be found in stores such as Target, as well as local independent stores. Learn more about Randy’s company at www.zobmondo.com.
He admits that Delta Sig played a vital role in his early success. Randy joined Delta Sig during his sophomore year and stated that the Hilgard Chapter had a lot of solid guys. Eighteen men pledged with Randy, and the chapter had around 80 men. He joined to meet more people in college. Delta Sig opened up the social network Randy desired, which created life-long friends he maintains contact with today.
While an undergraduate, Randy was elected chapter president, and served on the ACB for a short stint following his undergraduate years. He felt that his confidence developed as a young man, and his involvement, helped him develop into who he is today. Randy loved being chapter president and felt it was a good springboard for life after college.
Recalling his most fond memory, Randy stated all the intramural games he and the chapter participated in and further noted that the chapter was pretty good at sports.
His advice to our Delta Sig undergraduates is, “the opportunities you have to build lasting relationships in college are just as important as doing well in the classroom.”
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